Share The Joy Media
I was commissioned by Share The Joy Media to create a collection of 13 branded GIFs for use across social media, themed around family business and parent entrepreneurs. Share The Joy Media specialises in copywriting and content creation for family brands. You can find the collection on GIPHY, here.
The process for GIF creation includes mood board creation, a set of rough draft sketches, a broader selection of working ideas and the final collection, all with changes and adjustments included.
Creating on brand GIFS felt like the perfect way to spread my business values online and I knew Tolly’s illustrative style would be the perfect fit! Tolly was able to take key phrases and a few basic ideas I had, and add her own creativity to produce animated concepts my followers are raving about. It’s been such a fun way to build brand awareness!
